Great to catch up at Dukes Coffee Roasters with Clare Worboys - having just completed her University studies at Swinburne. A good opportunity to discuss career direction and opportunities across the Melbourne market. The right time to reflect on your outstanding contribution to your teams advertising capstone campaign solution for the M&C Saatchi/Cricket Australia brief in Semester Two '16. Top of class! So much talent - lets see where you land.
Around 200 Industry Executives turned up yesterday and today at Swinburne University for the MFA 'Digital Foundations' certificate exam. Great to see so many Swinburne University graduates now settled in great Media Agencies continuing their learning. Good luck with your results everyone.
A great Agency, some great clients and some great work. Thanks Leah Champion for your time today. Looking forward to getting our promising Advertising students some work experience at Cummins&Partners later this year.
Great to catch up with rising AdTech/Agency star, and fellow Charles Sturt University Alumni Keaton Hulme-Jones. From internships at Accuen and McCann in Sydney to positions at PHD Media, Sizmek, and Eyeota in Melbourne. Looking forward to getting you in as a Visiting Speaker.
The Swinburne Advertising Major core academic team (Anne Morton and David Reid) were honoured to meet with the CEO of the Australian Marketing Institute, Lee Tonitto, to discuss the benefits of a closer association with the AMI. A fantastic organisation facilitating deeper Industry engagement with a clear appreciation of the value of Advertising.
Great to meet Clare Balmer, the author of Expandable Brands; a book that looks at the maintenance and effective development of a brand (including a look at franchise systems) with a number of examples - potentially a great addition to the Advertising Capstone reading list. Thankyou for your time - looking forward to your on campus presentation. Interested in taking a look? You can purchase your copy here: http://expandablebrands.com.au/
Great to catch up this morning with David Barnes, Global CEO of Zululabs. Very happy to contribute in an advisory capacity to new projects in progress and very excited by the idea of Industry funded academic research. Let's get you and Zululabs in front of students.
Fantastic catch up at Dukes Cafe (fantastic coffee) with Swinburne student Fraser Graham who is President of the Swinburne Advertising and Marketing Association (SAMA), a Swinburne Student Association Club. Lots of great plans for Advertising and Marketing students at Swinburne - watch out for 'Live in Studio' (hopefully Semester One), Agency Tours (watch this space), an as yet unnamed Semester Two Social Event, and of course student support of the Advertising Industry/student forum (October).
My name is David Reid.