Absolutely brilliant to have Sarah Tukua, Group Account Director at AJF Partnership, in to talk to the advertising capstone students on effectiveness and evaluation. Great talk.
Thankyou for your support of SAMA and the Swinburne Advertising Major CHE Proximity, Cummins&Partners, AJF Partnership, Publicis Media and IPG Mediabrands.
Fantastic to have Sally Joubert, CEO of Luma Research, on campus to talk to the advertising capstone students. An informative and insightful presentation.
Great to have the wonderful Kevin Choo, Group Account Director Agencies, at Roy Morgan Research back on campus to speak to our advertising capstone students. A fantastic range of research products now available allowing even greater understanding of consumer behaviour.
Many thanks Brian Gordon for coming from Canberra to speak to Swinburne Advertising students on advertising self regulation in Australia. Another excellent presentation which sparked great debate.
Yesterday we convened the inaugural meeting of the Swinburne advertising major Industry Advisory Committee, or IAC for short! Building on the foundation developed through the 2016 benchmarking process and subsequent report drafted, (in association with the University of Illinois at Urbana-Champaign,) the IAC will advise and guide the discipline forward as it addresses the fast changing industry landscape. A huge 'thank you' to the executives for contributing to the ongoing growth and development of the Swinburne advertising major.
LtoR: David Reid (IAC Secretary), Jason Ross (Ross Creative Counsel), Lani Jamieson (Omnicom), Anne Morton (IAC Chair), Alex Miles (Society Social) and Michael Godwin (JWT).
Not in photo: Melissa Gill (Behavioural Architects), and Andrew Pascoe.
My name is David Reid.