Great to catch up with rising AdTech/Agency star, and fellow Charles Sturt University Alumni Keaton Hulme-Jones. From internships at Accuen and McCann in Sydney to positions at PHD Media, Sizmek, and Eyeota in Melbourne. Looking forward to getting you in as a Visiting Speaker.
The Swinburne Advertising Major core academic team (Anne Morton and David Reid) were honoured to meet with the CEO of the Australian Marketing Institute, Lee Tonitto, to discuss the benefits of a closer association with the AMI. A fantastic organisation facilitating deeper Industry engagement with a clear appreciation of the value of Advertising.
Great to meet Clare Balmer, the author of Expandable Brands; a book that looks at the maintenance and effective development of a brand (including a look at franchise systems) with a number of examples - potentially a great addition to the Advertising Capstone reading list. Thankyou for your time - looking forward to your on campus presentation. Interested in taking a look? You can purchase your copy here: http://expandablebrands.com.au/
Great to catch up this morning with David Barnes, Global CEO of Zululabs. Very happy to contribute in an advisory capacity to new projects in progress and very excited by the idea of Industry funded academic research. Let's get you and Zululabs in front of students.
Fantastic catch up at Dukes Cafe (fantastic coffee) with Swinburne student Fraser Graham who is President of the Swinburne Advertising and Marketing Association (SAMA), a Swinburne Student Association Club. Lots of great plans for Advertising and Marketing students at Swinburne - watch out for 'Live in Studio' (hopefully Semester One), Agency Tours (watch this space), an as yet unnamed Semester Two Social Event, and of course student support of the Advertising Industry/student forum (October).
Thankyou so much for your time today Nici Henningsen. Looking forward to working closer with the Communications Council this year and into the future. Hoping to see some former Swinburne Advertising students in the 2017 Graduate Program at a minmum, and hopefully some will consider applying for the amazing AWARD School.
Great to catch up with you Ben Shapira. Looking forward to getting you back at the front of the classroom this year - your engaging communication style sits perfectly with our Advertising Major students.
Thankyou Media Federation of Australia (MFA) and Bohemia for running the 2017 Lecture the Lecturers event. A fantastic line up of speakers including Brett Dawson (Bohemia Group), Clive Dickens (Seven West Media), Charlie Murdoch (News Media Works), Matt Gower (News Corp), Ricky Chanana (Maxus), Jason Tonelli (Starcom), along with the young Execs Panel (Sam Parrot, Cameron Roberts, Emma Greenlagh , Mike Donohoe) and the fantastic Linda Wong.
Fantastic to connect last week on campus with Sam Sparks (left) and Nick Berry (right) from SBS Media Sales. Such a great TV Network with a strong digital strategy, and hopefully some great opportunities for Swinburne Advertising students this year. Watch this space.
My name is David Reid.