The Swinburne Advertising team (myself, Dr Nicole Hartley from UQ, Amy Denyer, Nagia Centurion, Melanie Speed and Anne Morton).
An interesting day at the annual MFA Lecture the lecturers event, held for the first time held in Melbourne (at Roy Morgan Research). From the disrupted landscape, the application of data (analytics and insight), the projected impact of media trends to the changing nature of the employees (and roles) within the Media Industry. Thanks to the Department of Media and Communication at Swinburne University for the support, and thanks to the MFA for your hard work putting the program together, and coming to Victoria - we're looking forward to next years event in Melbourne.
Today I had the pleasure of meeting David Dahan, the Managing Director of M&C Saatchi Melbourne. Great to hear about M&C Saatchi's commitment to student engagement - we look forward to the possibility of facilitating interesting and challenging projects for our Swinburne Advertising Major students in 2016. Watch this space!
My name is David Reid.